[K-CEO] Euisun Chung, Chairman of Hyundai Motor Group

Hyundai Motor Group Chairman Euisun Chung: A Visionary Leader Driving Smart Mobility Solutions

Euisun Chung serves as the Chairman of Hyundai Motor Group, spearheading the company’s transformation into a smart mobility solutions provider. Under his leadership, Hyundai is focusing on offering integrated mobility services, including urban air mobility (UAM) and autonomous driving technologies, as part of its strategic shift beyond traditional automotive manufacturing.

Early Life and Education

Born on October 18, 1970, in Seoul, South Korea, Chung is the eldest son of Mong-Koo Chung, the Honorary Chairman of Hyundai Motor Group. He grew up in a family deeply rooted in the automotive industry, with three sisters and a legacy to uphold.

Chung attended Goojung Middle School and Whimoon High School in Seoul before earning a degree in Business Administration from Korea University. He later pursued further education in the United States, completing an MBA program at the University of San Francisco.

Career Beginnings

Chung began his career at Hyundai Precision & Industry Co., now known as Hyundai Mobis, as a manager. Following this, he gained international exposure by working at Itochu Corporation’s New York office before joining Hyundai Motor Company as a purchasing director.

He steadily climbed the ranks within the Hyundai Motor Group, serving as Deputy Head of the Domestic Sales Division and Vice Chief of the Planning Division for Hyundai and Kia Motors. In 2005, he was appointed CEO of Kia Motors, where he implemented a groundbreaking “design management” strategy, significantly enhancing Kia’s brand image and market presence.

Chung later served as Vice Chairman of Hyundai Motor Company, a role in which he championed global talent acquisition and brought a fresh, innovative approach to the company. In 2020, he was officially appointed Chairman of Hyundai Motor Group, succeeding his father and marking a new era for the organization.

Leadership and Innovations

During his tenure as Kia Motors CEO, Chung revolutionized the company with a focus on bold and innovative designs. At Hyundai, he introduced global leadership talent, driving significant cultural and operational changes. His forward-looking vision has positioned Hyundai Motor Group as a leader in future mobility solutions, focusing on sustainability, electrification, and cutting-edge technologies.

Future Plans

Under Chung’s leadership, Hyundai Motor Group is intensifying efforts to redefine mobility by focusing on electric vehicles (EVs), hydrogen fuel cell technologies, and next-generation transportation systems. As the company strives to be a global leader in smart mobility, Chung remains committed to delivering cutting-edge solutions that connect people and improve lives.

With a strong foundation built on innovation, leadership, and a relentless pursuit of excellence, Euisun Chung is not only driving Hyundai Motor Group’s transformation but also shaping the future of mobility on a global scale.

Recent Updates

2025 Vision and New Year’s Message

At a New Year’s meeting on January 6, 2025, Chairman Chung urged his team to remain vigilant and innovative, stating, “We must guard against falling into complacency over past successes or adopting a pessimistic attitude in challenging times. Innovation is key to our progress.”