Canadian blockchain payment company Astra Fintech has officially entered the Korean market, aiming to accelerate the expansion of the Solana (SOL) ecosystem.
On May 13, Astra Fintech announced the establishment of its Korean headquarters.
The company plans to leverage Solana’s speed, scalability, and low transaction fees to provide advanced financial solutions. With this strategy, Astra Fintech aims to further drive participation in the Solana ecosystem. In addition, the company will explore opportunities in decentralized finance (DeFi), payment systems, and Web 3.0 application development by collaborating with local partners in Korea.
Jamie, Head of Partnerships at Astra Fintech, stated, “Korea is an important hub for blockchain innovation, and the establishment of our headquarters demonstrates our strong commitment to this dynamic market. By collaborating with the Solana ecosystem and engaging with Korea’s outstanding talent, we aim to deliver next-generation fintech solutions that bridge traditional and decentralized finance.”
Headquartered in Canada, Astra Fintech is a blockchain-based financial company developing infrastructure that connects traditional payment systems with decentralized payment networks. Last month, it launched a $100 million fund to support the expansion of the Solana ecosystem across Asia, including Korea.
Through this fund, Astra Fintech plans to focus on supporting projects and developers working in “PayFi” — a term that refers to blockchain-based payment infrastructure ecosystems. PayFi is emerging as a key area in the rapidly growing digital payment market.
